This program gives learners a comprehensive, hands‑on introduction to using artificial intelligence across the full digital marketing ecosystem. Participants explore how AI enhances audience research, content creation, SEO, social media strategy, email marketing, paid advertising, analytics, and customer experience.Designed for marketers, entrepreneurs, business owners, and career‑changers, the program blends strategy with practical application. Learners work with real AI tools to streamline workflows, generate high‑quality content, personalize campaigns at scale, and make data‑driven decisions with confidence.